This blog will offer a look into the fashion world of shoes ranging from infamous brands such as Louis Vuitton to Nike. We will be analyzing their marketing strategies as well as promoting the newest trends and styles.
Tuesday, April 30, 2013
Lebron X The Most Expensive Basketball Shoe EVER
While reading an article about the NBA playoffs, I found an article about the most expensive basketball shoes ever.......the Nike Lebron X.
Monday, April 29, 2013
Fashion Scandal
So breaking away a little from the norm of marketing strategies. I found an interesting article (a little dated, but still relevant) about the fight Louboutin is battling.The article, that can be found here: and brings up the question, can color be trademarked?
Thursday, April 25, 2013
Air Jordan XX8
The Air Jordan XX8 has been getting A LOT of attention lately. Especially in the NBA where players are wearing team version exclusives. But now the brand is planning to release a new version displayed above. This crazy color scheme is something to look into as the Jordan brand is always coming out with something for the people to love and adore. Hit the jump for more details.
Thursday, April 18, 2013
David Gonzalez: "The Sabbath"
If you have heard of David Gonzalez then you know how gnarly and phenomenal this kid is at skateboarding. If you haven't, no problem. Click the play button above and prepare to be amazed as Globe features him in a new clip promoting his signature shoe.
Tuesday, April 16, 2013
Here Comes The Bride
Traditionally, brides getting ready to say "I Do" spend the majority of their planning on details such as flower arrangements, the venue, and the dress. In a more recent fad more time is being spent searching for the right accessory on their big day: the perfect pair of shoes.
I WORKOUT
For the readers out there that are women, this will be a great blog for you to read. While this strays from talking about about a company, this is an idea that a company could pursue as a promoting tool for a launch on stilettos. In New York City, there is a movement where women can do workouts in stilettos.
Thursday, April 11, 2013
Nike Roshe Run
Tuesday, April 9, 2013
Leave your footprint...
So, what
are you doing on Tuesday, one week from now? Nothing? Exactly what I thought.
Do you feel like helping people out, but you feel like you don’t have the time
or would like to pull an effort in order to make it happen? No worries, ladies
and gents. Tom’s are hosting a cheritable event on April 16th in
order to “bring global awareness to children's health and education by going
without shoes”.
Thursday, April 4, 2013
These Boots Are Made for Walking
In lieu of my recent trip to Texas, I’m going to tell you a little bit about an up-and-coming stylish leather boot company and what they are doing to promote their business. Uxibal (pronounced ōoshēbal ), is based out of Guatemala and is still in their first year of business. If you take a look at their website http://www.uxibal.com/, you will find an upbeat and colorful homepage filled with pictures and a ‘lookbook’ demonstrating different ways to wear their various products.
Tuesday, April 2, 2013
Nike's Risky Strategy
While browsing though Forbes magazine, I stumbled upon this interesting article about Nike and Red Bull's marketing strategy. They both use a buzz marketing strategy, but the article states that Nike's is riskier because they choose to make a shoe line after an icon whereas Red Bull chooses to sponsor extreme athletes in events that they participate in.
Subscribe to:
Posts (Atom)