Tuesday, April 30, 2013

Lebron X The Most Expensive Basketball Shoe EVER



While reading an article about the NBA playoffs, I found an article about the most expensive basketball shoes ever.......the Nike Lebron X.

Monday, April 29, 2013

Fashion Scandal



So breaking away a little from the norm of marketing strategies. I found an interesting article (a little dated, but still relevant) about the fight Louboutin is battling.The article, that can be found here: and brings up the question, can color be trademarked?

Thursday, April 25, 2013

Air Jordan XX8


The Air Jordan XX8 has been getting A LOT of attention lately. Especially in the NBA where players are wearing team version exclusives. But now the brand is planning to release a new version displayed above. This crazy color scheme is something to look into as the Jordan brand is always coming out with something for the people to love and adore. Hit the jump for more details. 

Thursday, April 18, 2013

David Gonzalez: "The Sabbath"



If you have heard of David Gonzalez then you know how gnarly and phenomenal this kid is at skateboarding. If you haven't, no problem. Click the play button above and prepare to be amazed as Globe features him in a new clip promoting his signature shoe. 

Tuesday, April 16, 2013

Here Comes The Bride


Traditionally, brides getting ready to say "I Do" spend the majority of their planning on details such as flower arrangements, the venue, and the dress. In a more recent fad more time is being spent searching for the right accessory on their big day: the perfect pair of shoes.


I WORKOUT



For the readers out there that are women, this will be a great blog for you to read. While this strays from talking about about a company, this is an idea that a company could pursue as a promoting tool for a launch on stilettos. In New York City, there is a movement where women can do workouts in stilettos. 

Thursday, April 11, 2013

Nike Roshe Run



The shoe displayed above might look familiar to you, but the color scheme might not. Any thoughts towards why? Did NIKE just release a new color way for their Roshe Run shoe? Is this the newest shoe NIKE will be releasing next month? Well with Nike’s newest innovation that they have to offer I have personally designed the Nike Roshe Run shoe through NIKE’s customization site (NIKEiD). That's right folks the Nike Roshe Run shoe is now able to be customized. Hit the jump for more details.


Tuesday, April 9, 2013

Leave your footprint...



So, what are you doing on Tuesday, one week from now? Nothing? Exactly what I thought. Do you feel like helping people out, but you feel like you don’t have the time or would like to pull an effort in order to make it happen? No worries, ladies and gents. Tom’s are hosting a cheritable event on April 16th in order to “bring global awareness to children's health and education by going without shoes”.


Thursday, April 4, 2013

These Boots Are Made for Walking




In lieu of my recent trip to Texas, I’m going to tell you a little bit about an up-and-coming stylish leather boot company and what they are doing to promote their business. Uxibal (pronounced ōoshēbal ), is based out of Guatemala and is still in their first year of business. If you take a look at their website http://www.uxibal.com/, you will find an upbeat and colorful homepage filled with pictures and a ‘lookbook’ demonstrating different ways to wear their various products.


Tuesday, April 2, 2013

Nike's Risky Strategy

While browsing though Forbes magazine, I stumbled upon this interesting article about Nike and Red Bull's marketing strategy. They both use a buzz marketing strategy, but the article states that Nike's is riskier because they choose to make a shoe line after an icon whereas Red Bull chooses to sponsor extreme athletes in events that they participate in.